BUILT FOR OPEN DENTAL PRACTICES

Ads that pay for themselves. Insurance verified before the visit. Books that close on time.

Praktend runs Google Ads, insurance verification, revenue cycle, and practice analytics for Open Dental practices, so new patients show up, claims get checked before the chair, and the books close without a fire drill. Compliance, Human Resources, and Clinical are also available.

“Your back office. Actually running.” Praktend  ·  est. mmxxvi
01  ·  The AI team

Ads, insurance, revenue, analytics. One platform.

Coordinators
02  ·  The model

What is a coordinator?

Not a chatbot. Not an assistant you prompt. A coordinator is a digital teammate that owns a real job. It has a name, a remit, and a department, and it shows up every day and does the work.

Identity

Each coordinator has a name, a role, and a clear remit, like a real hire, not a generic tool.

Communication

Works across email, SMS, the dashboard, and phone, wherever the work needs to happen.

Systems

Connects into your PMS, books, payer portals, and calendars to take real action, not just surface information.

Job

Owns one department: credentialing, hiring, front desk, revenue cycle, and more. One coordinator, one domain.

Knowledge & memory

Learns your practice. Corrections never need re-teaching, everything it learns stays learned.

02b  ·  Also available

Compliance, Human Resources, and Clinical. Real capabilities, not the launch focus.

The four live coordinators above are the launch focus. Compliance (credentialing and payer enrollment), Human Resources (hiring), and Clinical are real, working capabilities you can add the same way, on the same platform.

Compliance

Credentialing, payer enrollment, license renewals, CAQH, OSHA. Tracked and filed, not a fire drill before a deadline.

Human Resources

Runs the hiring funnel across Indeed, LinkedIn, and DentalPost so the hygienist shortage stops being your problem alone.

Clinical

Provider-facing support inside the same platform, for practices ready to extend beyond the four launch coordinators.

03  ·  How it starts

Discovery, onboard, live.

From the teamA senior team builds and tunes Praktend; you operate it.
  1. 01Week 1

    30-minute demo

    Free · no slide deck

    What we cover

    Confirm fit. Flag anything that needs a custom build before onboarding starts. If Praktend is not the right fit, we will say so on the call.

  2. 02Weeks 2-3

    2-week onboarding sprint

    Included with subscription

    What gets done

    Integrations configured (your existing software stack, calendar, email, SMS, and any relevant portals). Personas tuned to your business's voice and workflows. Your customer or client base imported. Team trained on operating the platform.

  3. 03Week 4+

    Platform goes live

    Month-to-month

    If you need something custom

    Our team scopes it as fixed-price development. Once built it joins the platform. Praktend retains the IP. Your data and accounts always stay yours.

04  ·  The proof

Built inside Practice 32.

60+ new patients per month at a live practice, hygiene-only, in-network with Medicaid and Delta in Colorado Springs.

500+ applicants screened across a full hiring funnel, hygienists, front desk, and support roles. The Human Resources coordinator runs on real practice volume, not a demo.

4 payer enrollments managed without a credentialing service.

A hygiene-led, single-location dental practice in Colorado Springs. In-network with Delta Dental and DentaQuest Medicaid. Zero dentists on staff by design. The Praktend platform runs Google Ads, insurance verification, revenue cycle, and analytics every day.

60+
new patients per month (hygiene-only, Medicaid + Delta, Colorado Springs)
500+
applicants screened across a full hiring funnel
4
payer enrollments managed without a credentialing service
Context matters: this practice is hygiene-only, in-network with Medicaid and Delta in Colorado Springs. Your number will differ. Praktend's marketing layer is the framework to measure yours, not a promise of this practice's outcome.
05  ·  Questions

Common questions, direct answers.

12 questions. Tap to read.

What happens on a demo?

Thirty minutes on Google Meet or Zoom. We show the dashboard live (not a slide deck), map it to your practice's workflows, and answer anything. You leave with a scoped onboarding plan and an honest call on whether Praktend fits. No follow-up sales sequence. If it isn't a fit, we say so on the call.

How fast does this start?

Discovery call is free, thirty minutes, usually within a few days of reaching out. Onboarding sprint begins the day after we agree on scope. Two weeks: integrations live, agents tuned, your team trained. Platform is live in week three.

How is this different from software?

Praktend is a platform, but it is not a tool you configure yourself. Our team pre-tunes it for your industry, then tunes it further to your specific business during onboarding. Your team operates it by approving outputs and reviewing dashboards, not writing prompts. And if something genuinely does not exist in the platform yet, we build it for you as a fixed-price engagement instead of asking you to live within what is already there.

How is this different from a consultant?

Consultants give you a deck. Praktend gives you a working platform. The ads run in Iris. The books close in Sage. The eligibility check runs before the visit. Our team builds and tunes; your business operates it.

Is my data secure?

Yes. Your data lives in encrypted, audited storage. Praktend access is limited to what is needed for the task at hand, and that access is logged. Your data and accounts were always yours and stay yours, they live in your own systems. The platform reads from and writes to them; it is never the system of record. If we part ways, your platform access stops; your own systems keep running because they were never ours.

Do I have to be on Open Dental?

For v1: yes. Open Dental is the live integration. Dentrix and Eaglesoft are on the roadmap; we will prioritize once we have a practice asking. We will not say "all major PMS" until each one is proven in production.

What happens on a demo?

Thirty minutes on Google Meet or Zoom. We show the dashboard live (not a slide deck), map it to your practice's workflows, and answer anything. If the platform isn't the right fit, we'll say so on the call.

Will the marketing agent actually grow my new-patient volume?

The agent runs Google Ads and tracks every patient to a source. Multi-channel coverage is the structural advantage: paid and organic, reported in plain English. What the agent cannot do: guarantee patient volume in a market it doesn't control.

Does insurance verification replace my human front desk?

No. It handles the queue of eligibility checks that pile up on your human staff before every visit. Your front desk handles the judgment calls. Praktend handles the volume.

How does the 60+ new-patient number hold up for my practice?

It might not, directly. The live reference practice is hygiene-only, in-network with Medicaid and Delta, in a specific Colorado Springs market. The marketing framework is real and transferable; the raw number is practice-specific. Book a demo and we will help you benchmark your own baseline.

Is this HIPAA compliant?

Praktend signs a Business Associate Agreement before any operation that touches PHI. AES-256 encryption at rest and TLS 1.3 in transit. Access role-gated and audited. Immutable audit log on every PHI read/write. Full posture at praktend.com/hipaa.

What does pricing look like?

The MVP bundle (Google Ads, insurance verification, revenue cycle, and analytics) is $497/mo. Individual departments start at $199/mo for the first and $149/mo for each additional, or $999/mo for all 10. Every plan starts with a 14-day free trial, no setup fee, cancel anytime. See full pricing.

See it running on your practice.

Start now, or book a free demo. If you are on Open Dental and have hygiene chairs running, you are probably a fit.

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chris@praktend.com  ·  the team replies within one business day

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